Welcome to The StyleSheet #24. In this issue, Jean gets to the bottom of search engine optimization, Sarah gives a lesson in email etiquette, Manoj hunts for a good read with BookCrossing, and Nick takes some notes with Jott.
 Articles
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By Jean Conover
TradeMark Media Business Development Director
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Director of Business Development Jean Conover delves into search engine optimization in part two of her e-marketing series. Discover how SEO can help your company.
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Studio Manager Sarah Buser offers some tips to make your email communications more effective and professional.
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Useful Things
BookCrossing.com
By Manoj Thomas, TradeMark Media Programmer
 Read, Register and Release – the three R’s of BookCrossing.com, a unique community of over 600,000 book lovers spanning across nearly 150 countries. Read a book, register it at BookCrossing.com to get a unique ID and then pass it on by hiding it at your favorite local coffee shop (or anywhere!). Members that want to read your book can swing by your drop-off location or even request to get it mailed. Clean out your shelves, begin your virtual library and start hunting today – it’s free!
Check it out at:
http://www.bookcrossing.com
Jott
By Nick Weynand, TradeMark Media President & Strategy Director
 Jott is a new service that allows you to text or email messages to yourself and others by using your voice. All you have to do is call into a phone number, speak your message and Jott transcribes your message into text and sends it. You can use the Jott Web site to set up a contact list so that you can send messages to friends, family and colleagues. I use Jott while driving to send myself reminders and send text messages to others.
Check it out at:
http://www.jott.com
Do you have something useful we should share?
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